Privacy Policy

1. Who is responsible for your data

Be Genius ("we", "us"), with domicile at Av. México 359, Manzanastitla, Cuajimalpa de Morelos, 05270 Ciudad de México, CDMX, Mexico, is the data controller (responsable) of personal data collected through be-genius.com (the "Site"). Contact: hola@be-genius.com.

2. What we collect

• Information you send us. The Site has no forms or accounts. If you contact us by email, we receive your email address, name (if you include it), and the contents of your message.
• Usage and device data. Through Google Tag Manager / Google Analytics and Cloudflare Web Analytics we collect information such as pages visited, approximate location (from IP address), device and browser type, referral source, and interaction events, associated with online identifiers such as cookies.

We do not knowingly collect sensitive personal data through the Site, and we ask that you not send us any.

3. What we use it for

• Responding to your inquiries and preparing proposals you request (pre-contractual steps).
• Operating, securing and improving the Site.
• Understanding aggregate Site usage and the effectiveness of our content (analytics).
• Complying with legal obligations.

4. Legal bases

Where GDPR or similar laws apply, we process personal data on the basis of: your consent (analytics cookies, to the extent required); our legitimate interests in operating, securing and improving the Site and marketing our services; steps taken at your request prior to entering a contract; and compliance with legal obligations.

5. Cookies and analytics

The Site uses Google Tag Manager to load Google Analytics, which sets cookies and similar identifiers to measure how visitors use the Site. Cloudflare Web Analytics measures performance without building visitor profiles. You can control cookies through your browser settings (blocking or deleting them will not break the Site), opt out of Google Analytics with the Google Analytics opt-out browser add-on, and learn how Google uses data at policies.google.com/technologies/partner-sites.

6. Who we share data with

We do not sell personal data, and we do not share it with third parties for their own marketing. We share data only with service providers that process it on our behalf and under our instructions: Google (tag management and analytics), Cloudflare (content delivery, security and analytics), and our hosting/deployment providers. These providers are bound by their own data-processing commitments. We may also disclose data if required by law or to protect our rights.

7. International transfers

Our service providers may process data in the United States and other countries. Where required, transfers rely on appropriate safeguards such as the providers' standard contractual clauses and certification frameworks.

8. How long we keep data

Email correspondence is kept for as long as needed to handle your inquiry and any resulting business relationship, and afterwards as required for legal or accounting purposes. Analytics data is retained according to the retention settings of the analytics tools and then deleted or aggregated.

9. Your rights

Under the LFPDPPP you have ARCO rights: to access, rectify and cancel your personal data, and to oppose its processing, as well as to revoke consent. Where GDPR or similar laws apply, you additionally have the rights of access, rectification, erasure, restriction, portability and objection. To exercise any of these rights, email hola@be-genius.com with your name, the right you wish to exercise, and enough information for us to verify your identity; we will respond within the legally required timeframe. You may also lodge a complaint with Mexico's data-protection authority (INAI) or your local supervisory authority.

10. Security

We apply administrative, technical and physical measures appropriate to the data we handle — including encryption in transit (HTTPS), access controls, and minimal data collection by design. No method of transmission or storage is 100% secure, but we work to protect your data against loss, misuse and unauthorized access.

11. Children

The Site is directed to businesses and professionals and not to children under 16. We do not knowingly collect personal data from children; if you believe a child has provided us data, contact us and we will delete it.

12. Changes to this policy

We may update this policy from time to time. The "Last updated" date above reflects the current version; material changes will be reflected on this page. Continued use of the Site after changes are posted constitutes acceptance where permitted by law.

13. Contact

Privacy questions and rights requests: hola@be-genius.com · Be Genius, Av. México 359, Manzanastitla, Cuajimalpa de Morelos, 05270 Ciudad de México, CDMX, Mexico. See also our Terms of Service.